Grow revenue of the Hyperdub back catalogue through Fashion Brands syncs
What we did:
- Raised awareness of the Hyperdub catalogue for considerations of future Burberry briefs.
- Worked with Burberry to find suitable music for its Spring / Summer 2020 show for London Fashion
- Procured the agreement, managed music for delivery, commercial negotiations and artists payments
- Secured licence of the track ‘Dog Shelter’ by Burial for the 2020 live show and on the Burberry YouTube Channel
- Exposed Hyperdub catalogue to a wider audience (340k subscribers)