Grow revenue of the Hyperdub back catalogue and artists through social media syncs
What we did:
- Raised awareness of the Hyperdub catalogue for considerations of future Apple briefs.
- Worked with Apple to find suitable music for its ‘Community Brief’ series on Instagram.
- Procured the agreement, managed the delivery of music, commercial negotiations and artists payments
- Secured licence of the track ‘Apple Juice’ by Proc Fiskal for ‘Community Brief 26: Abstract Everything’
- Exposed Hyperdub and Artist to a wider audience (23m followers)